This Advanced Social Media Training Course is designed to bring you up to speed on the latest techniques that are guaranteed to improve social media activities. This will focus on understanding what will get audiences to engage with and share their social media content.
We spend lots of time practicing content creation and social interaction skills in a fun and accessible way, so delegates leave confident in their own abilities and able to apply new skills the moment they return to their desks.
This PetroKnowledge Advanced Social Media training course highlights:
By the end of this Advanced Social Media Training training course, participants will be able to demonstrate the following skills, knowledge and behaviors:
Professionals who use social media for business and wish to improve their performance as well as understanding of the latest techniques.
This PetroKnowledge Advanced Social Media Training course is ideal for journalists and practitioners working in marketing, public relations, customer service, customer relations, HR, employee communications, media relations, community relations and public affairs.
This Advanced Social Media training course combines presentations that share both theory and industry best practices with practical sessions in accordance with adult learning and blended learner-centered principles.
Participants will have opportunities to put into practice the skills they develop and enhance during the course. We make the most of small and whole group exercises, videos, case studies, peer exchange, brainstorming, role plays and discussions.
Attendees will spend time working one-on-one and in small groups to resolve the challenges participants face. They will leave with new ideas and skills they can implement immediately they step back into their teams.
Participants are encouraged to reflect on and discuss their own professional issues and experiences. Overall 50% of training will be experiential and 50% will be theoretical.
Participants will return to their organizations able to both advise on social media strategy and manage campaigns that integrate effectively with other business communication activities, including:
Participants will hear and discuss latest social media techniques and best practices, plus have opportunities to analyze their own social media strategies and activities, including:
We offer a variety of tailored training options, customized to meet your organisation's needs. Delivered anytime, anywhere, we make it easy to bring expert training directly to your team.
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