Strategic Internal Communication Skills

An Intensive 5-day Training Course

Strategic Internal Communication Skills

Keys to Greater Productivity and Profit

Strategic Internal Communication Skills

Scheduled Dates

Classroom

10 - 14 Feb 2025London - UK$5,950RESERVE A SEAT
17 - 21 Feb 2025Dubai - UAE$5,950RESERVE A SEAT
28 Apr - 02 May 2025Dubai - UAE$5,950RESERVE A SEAT
07 - 11 Jul 2025Dubai - UAE$5,950RESERVE A SEAT
08 - 12 Sep 2025Dubai - UAE$5,950RESERVE A SEAT
22 - 26 Sep 2025London - UK$5,950RESERVE A SEAT
17 - 21 Nov 2025Dubai - UAE$5,950RESERVE A SEAT
15 - 19 Dec 2025London - UK$5,950RESERVE A SEAT

Online

04 - 08 Aug 2025Online$3,950RESERVE A SEAT
22 - 26 Sep 2025Online$3,950RESERVE A SEAT

Are the scheduled dates matching with your needs?

We provide a wider range of training options. Tailored and customized, we can deliver your organisation’s training needs anytime, anywhere.

In-House Solutions ›

Why Choose this Training Course?

This Strategic Internal Communication Skills training course uses current research which shows that internal communications can be a powerful agent of change, driving the honest and regular discussion on topics essential to staff morale. This, in turn, affects their loyalty, commitment, and purpose, which directly impacts customer satisfaction and dedication and the organization's bottom line.

Excellent internal communication ensures that everyone works towards a common goal. It develops a cohesive culture and empowers employees to make the right decisions in line with the organization's strategy. Effective internal communication has benefits for both the organization and employees.

This Strategic Internal Communication Skills training course will highlight the achievement of:

  • Employee Engagement
  • Cohesive Company Culture
  • Clear goals that are understood by all
  • Customer Satisfaction
  • Enhanced Transparency
  • Increase Productivity

What are the Goals?

This Strategic Internal Communication Skills training course is designed to achieve the following objectives:

  • Align all employees with the corporate strategy and plan
  • Increase staff trust, openness, and engagement
  • Help motivate staff to ‘go the extra mile’ in creativity and commitment
  • Open channels of feedback to reduce rumors, increase company knowledge sharing and reduce reputational risk
  • Increase customer satisfaction through more open, aligned and informed staff
  • Measure the impact of more effective internal communication

Who is this Training Course for?

This Strategic Internal Communication Skills training course is of direct relevance to anyone in the organization concerned with developing or driving strategy: 

  • Senior Managers responsible for overseeing vital parts of the strategic plan
  • Corporate Strategy Specialists
  • Managers and Supervisors responsible for delivering part of the strategic plan
  • Team Leaders who must manage both people and projects
  • Corporate Communication and HR Specialists

How will this Training Course be Presented?

This training course is an activity and discussion-based. Formal presentations will be balanced by a range of case studies, practice problems, and group discussions. Sharing the experience of the participants is an important feature, and delegates will have the opportunity to discuss their projects or challenges in an environment focusing on solving those problems. Real examples presented on video are a substantial part of the course.

Organisational Impact

Impact on the organization from participants in attending Strategic Internal Communication Skills training course includes the following benefits: 

  • Focusing and increasing effort expended in implementing the strategic plan
  • Increasing staff engagement and loyalty
  • Improving information flow and staff morale
  • Creating a virtuous upward circle of customer satisfaction and loyalty
  • Stimulating additional discretionary effort
  • Being able to measure and prove the effectiveness of internal communication

Personal Impact

The participants of this training course enjoy many benefits personally and professionally: 

  • Gaining a powerful communication toolkit to supercharge the effectiveness
  • Gaining more significant stakeholder "buy-in" and influence
  • Understanding how to generate rich content to make comms channels grab attention
  • Creating high impact presentation and facilitation communication skills
  • Overcome resistance of staff members to change
  • Demonstrating effectiveness to the “C Suite”

Daily Agenda

Day One: The Essential Elements of a Strategy and Strategic Plan 
  • Understanding the Strategic Journey
  • Developing the “Strategy Roadmap” and Communication Plan
  • Assessing the need for Internal Communications
  • Understanding and Developing the Strategic Pillars of Communication
  • Avoiding Internal Communication Pitfalls
Day Two: Internal Communication Options and Technologies 
  • Building Solid Communication Channels Up, Down and Across the Organization
  • Developing a Strategic Purpose
  • Defining the Tools and Framework for Internal Communications
  • Setting Clear Goals and KPIs
  • Leading and Communicating Across a Diverse Workforce
Day Three: Communicating in a Virtual Environment
  • Using Multiple Forms of Media for Distance Communications
  • Using Virtual Organization Tools for Calendar, Time and Media Management
  • Communicating across Multi-geographical Dispersed Resources
  • Online Virtual Coaching Performance
  • Conducting Virtual Meetings Effectively
Day Four: Communicating Indicators of Change  
  • The Dynamics of Change – Psychological and Physical Cycle
  • Dealing with the Psychological Impact of Change
  • How to Motivate and Inspire Performance
  • Communicating the Strategic Changes in a Positive Manner
  • Communicating the “Burning Platform” Message of Change
Day Five: Convincing others of the Value of your Plans
  • “Selling” Your Internal Communication Plan and Programme to Top Management
  • Styles of Communication and How and When to Employ Them with Effect
  • Managing Self and Learn to Choose Positive Behaviors
  • Measuring the Impact of Your Internal Communications
  • Planning an Action and Setting-up a Strategic Communication Plan

Certificate

  • On successful completion of this Training Course / Online Training Course, a PetroKnowledge Certificate / E-Certificate will be awarded to the delegates.

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Frequently Asked Questions

Why PetroKnowledge?

PetroKnowledge is a globally recognized provider of training courses for oil and gas professionals, offering a wide range of specialized training courses designed to enhance knowledge, skills, and expertise in the energy sector. With courses tailored to meet the evolving demands of the oil and gas industry, PetroKnowledge helps professionals stay up-to-date with industry standards, technological advancements, and best practices.

Who are these training courses designed for?

Our courses are specifically developed for professionals in the oil and gas industry, including engineers, technical staff, managers, and other specialists looking to advance their careers. Whether you’re a seasoned expert or new to the sector, our training for oil and gas professionals is suited to individuals at all stages of their professional journey.

Are the courses delivered online or in person?

PetroKnowledge offers flexible learning solutions with both online courses and in-person training options. Online courses for oil and gas professionals provide the flexibility to learn from anywhere, while in-person courses offer a hands-on, interactive learning environment. Each training course page provides detailed information on the delivery format, allowing you to choose the option that best meets your learning style and schedule

Can I get a customized training course for my team?

Yes, PetroKnowledge offers customized in-house training solutions for organizations looking to upskill their teams. We work closely with companies to design bespoke training courses for oil and gas professionals that address specific challenges and objectives. Whether you need on-site training or online solutions, we can tailor the training courses to suit your organization’s needs.

Are there any prerequisites for attending a course?

Certain advanced training courses for oil and gas professionals may require prior experience or technical knowledge. These prerequisites ensure that participants can fully benefit from the course content. We recommend reviewing the course description on the relevant page to determine if any prerequisites apply to your selected course.

How can I enroll in a course?

Enrolling in one of our training courses for oil and gas professionals is simple and convenient. Navigate to the specific course page, click “Enroll Now,” and complete the registration form. You will receive a confirmation email with further details on how to proceed.

You may also get in touch with our Registration Team on
+971 50 981 7386 | +971 2 557 7389 or send an email to [email protected]

When should I expect to receive confirmation of registration?

Upon successful registration online, enrolment on the respective training course will be confirmed by Registration Team by e-mail along with the invoice and joining instruction.

Will I receive a certificate after completing the course?

Yes, upon successful completion of our courses for professionals in the oil and gas industry, you will receive an industry-recognized certificate from PetroKnowledge. This certification is designed to validate your skills and knowledge and can significantly enhance your professional credentials, boosting your career prospects in the competitive oil and gas sector.

When and how do I arrange payments?

We offer two convenient payment options:

  • Bank Transfer – You can make payment via bank transfer. Once your registration is confirmed, you will receive an invoice with the banking details for the transfer. We would require you to supply a swift copy for us to confirm receipt of funds.
  • Payment Link – Alternatively, we provide a secure payment link that you can use to complete your payment after your registration has been confirmed.

What is the refund or cancellation policy?

Our refund and cancellation policy varies depending on the course and circumstances. Generally, cancellations made at least 21 days before the training are eligible for a refund, less any administrative fees. If you have any specific inquiries about the cancellation or refund, don’t hesitate to contact our support team, who can assist with your booking and cancellation queries.

Is there a discount for more than one registrant/course?

For corporate fees and group registration, please send your query to [email protected].

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